Entrepreneur + Creative & Strategic Director
Over 17 years of world-class experience in Graphic Design, Art Direction, Branding, Marketing and Entrepreneurship.
Personal Ventures 2009-present: Open a restaurant in nyc called “An Choi NYC”. Open retail/café in HCMC called Lusine. Open a product/design lifestyle brand called Sweet&Sour (Bakery, Cupcakes, Candles)
2010-2012: Became partner at IMS marketing, an event / PR / activation agency.
2010-present: Marketing Director for IDGVV, a Venture Capital company. Work with start-up companies like YanTV, SaigonHeat, Subway, WebTreTho, etc….
2006-2009: Started a digital marketing studio called “Liquidline” and produce a social networking website “yobanbe.com”. Sold to Vinagame in 2008. Created the Zing Brand and platform for VNG.
2004-2005: Executive Producer of the feature movie “1735km” produced by Ky Dong Productions
2001-2004: Art Director at JWT Vietnam & Deutsch, Inc NYC;
1999-2000: Co-Founder of a NYC web agency called “Office for Fun & Profit”
1995-1999: Designer/Art Director for Red Sky/BMA associates NYC.
Thai has designed, directed, managed and produce untold numbers of projects for clients such as Unilever, Altoids, News Corporation, PaineWebber, Reebok, Neiman Marcus, PlayStation, Nickelodeon DowJones to name a few.
His work has been awarded and published by the AIGA, Communication Arts, Print, The AR100, Mead Annual Report Show, Type Director's Club and Graphics.
Thai holds a BA in Fine and Applied Art major in graphic design at the University of Illinois, Urbana Champaign